Wrapped in a chic powder blue Gucci coat, Lively graces the cover of the biggest transformation of the year: Lucky, the shopping magazine that’s being revamped under new editor-in-chief Eva Chen. Originally established as a populist, shopping-oriented glossy, Eva’s first issue already has the look and feel of a high-fashion mag, which is no coincidence given the fact that Anna Wintour made Lucky one of her top priorities since assuming the role of artistic director at Condé Nast in March. You can see it on the cover: It’s more sophisticated, less bright and commercial. With its recent decline in ad pages and newsstand sales, Lucky should see a boost with this changing of the guard. Plus, Lively was one of Elle’s best-sellers last year, when she appeared on the cover of their March issue.